Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the site to remember information about your visit — such as your language preference or whether you have accepted our cookie notice — so you don't have to re-enter it every time.

Cookies cannot run programmes or deliver viruses to your device. They are stored in your browser's cookie folder and are readable only by the website that set them (or, in some cases, by authorised third-party services).

2. How We Use Cookies

iTanzania Safaris uses a small number of cookies for two purposes: to make the site work correctly (functional cookies) and to understand how visitors use the site (analytics cookies). We do not use advertising cookies, retargeting pixels, or social-media tracking cookies.

3. Cookies We Use

Cookie name	Category	Set by	Purpose	Duration
itanzania_cc	Functional	iTanzania Safaris	Stores your cookie consent choice (accepted / declined) so the banner isn't shown again on repeat visits.	Persistent (localStorage — no expiry)
lang	Functional	iTanzania Safaris	Remembers your chosen display language (English, French, German, etc.).	30 days
_ga	Analytics	Google Analytics 4	Distinguishes unique users. Used with IP anonymisation — no personally identifiable data is stored.	2 years
_ga_RY4C6XBE9S	Analytics	Google Analytics 4	Maintains session state for the GA4 property.	2 years
_gtm	Analytics	Google Tag Manager	Used by GTM to manage script delivery. Fires only after consent is granted.	Session

Note: Analytics cookies (_ga, _ga_*, _gtm) are only set after you click Accept on our cookie banner. If you click Decline, no analytics cookies are placed.

4. Consent and How to Change Your Choice

When you first visit the site, a banner appears at the bottom of the screen asking for your consent to analytics cookies. You can:

• Accept — analytics cookies are loaded and your choice is saved.
• Decline — only functional cookies are used; no analytics data is collected.
• Change your mind later — click Cookie Settings in the footer of any page to reopen the consent banner.

Your preference is saved in localStorage under the key itanzania_cc. Clearing your browser's site data will reset your choice and the banner will reappear on your next visit.

5. Managing Cookies in Your Browser

In addition to our consent banner, you can control cookies directly through your browser settings. Below are links to the cookie management guides for major browsers:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Please be aware that disabling cookies entirely may affect the functionality of this website (for example, your language preference will not be saved).

6. Third-Party Analytics Opt-Out

If you have previously accepted analytics cookies and wish to opt out of Google Analytics specifically, you can install the Google Analytics Opt-out Browser Add-on. This prevents Google Analytics from collecting data on any website you visit, regardless of consent settings.

For more information on how Google uses data collected via its services, see How Google uses data from sites that use Google services.

7. Changes to This Policy

We may update this Cookie Policy from time to time. Any changes will be reflected by a revised "Last updated" date at the top of this page. We recommend checking this page periodically to stay informed about our cookie practices.

8. Contact Us

If you have questions about our use of cookies, please contact us:

iTanzania Safaris
Arusha City Centre, Arusha, Tanzania
Email: hello@itanzaniasafaris.com

For broader privacy questions, please refer to our Privacy Policy.